The Governor of DKI Jakarta Officially Announces Bank DKI's New Call Name: Bank Jakarta
Jakarta, June 22 2025Jakarta, 22 June 2025 — In commemoration of the 498th anniversary of the City of Jakarta, the Governor of DKI Jakarta Province, Pramono Anung, officially announced the change of Bank DKI's call name to Bank Jakarta, at the launch of the rebranding of the new name and logo which was held at the Martha Christina Tiahahu Literacy Park, South Jakarta.
This change in call name marks the start of a new phase of PT Bank DKI's transformation towards a direction that is more modern, professional and ready to compete at the national and regional levels. This rebranding is also part of a strategic step in preparing for the implementation of Law of the Republic of Indonesia Number 2 of 2024 concerning the Special Regional Province of Jakarta, as well as a long-term roadmap towards an Initial Public Offering (IPO).
The event was also attended by officials from the DKI Jakarta Provincial Government, leaders of regulatory institutions such as the Chief Executive of OJK Banking Supervision Dian Ediana Rae, as well as leaders of BUMD and strategic partners.
Why “Jakarta Bank”?
In his speech, Governor Pramono said that the choice of the name "Bank Jakarta" was the result of deep consideration. The Jakarta brand is widely known, is universal, and has global resonance. This call name reflects the new positioning of regional banks which are ready to stand on an equal footing with national and regional financial institutions.
"This name is not only short and strong, but also conveys the collective aspirations of Jakarta residents to have a bank that reflects the city's identity, as well as being part of Indonesia's economic growth engine," said the Governor.
New Logo: A Symbol of Unlimited Aspiration
Apart from the call name, Governor Pramono also introduced Bank Jakarta's new logo, which still displays the essence of the National Monument (Monas), but with a more modern visual approach: three diagonal lines without a dividing circle.
"This new logo resembles the Monas flame rising into the sky—a symbol of aspirations that continue to grow, beyond the boundaries of time and space," he stressed.
Part of Bank DKI's Comprehensive Transformation
President Director of Bank Jakarta, Agus H. Widodo, emphasized that this rebranding is not just a visual change, but reflects the comprehensive transformation that is currently taking place within Bank DKI, which includes:
"We want the people of Jakarta to feel that this change is not cosmetic, but reflects a deep commitment to becoming a bank that is financially strong, sound in terms of governance, and has a real presence in people's lives," said Agus.
Momentum Full of Meaning
This launch was carried out symbolically at the Blok M Literacy Park, a location chosen because it represents a lively, inclusive and enlightening public space. According to Agus, this park illustrates the essence of Bank Jakarta's new role: empowering, inspiring and building trust from the roots of the community.
The launch was held during the day as a symbol that this transformation occurs amidst the pulse of city activity, not from a sterile space. This is also in line with Bank Jakarta's new tagline: "Building the Future" — a collective invitation to grow together, be highly competitive and make sustainable contributions.
Use of the Old Name and Logo is Still Valid Temporarily
PT Bank DKI Corporate Secretary, Arie Rinaldi, explained that the use of the new call name and logo "Bank Jakarta" will be implemented in stages, and during the transition period it will still be used together with the previous identity. All legal relationships with customers and partners continue to run normally and have not changed.
Arie also appealed to the public to be careful about fraudulent attempts in the name of changing the identity of Bank DKI, and ensure that all official information is only obtained through the bank's official channels and Call Center 1500 351.
Bank Jakarta: New Face, New Commitment
With this launch, PT Bank DKI confirms its determination to go further as Bank Jakarta—a financial institution that not only grows in business, but also exists with a spirit of public service, digital relevance, and a vision of sustainability. Jakarta Bank. New Face. New Commitment. Building the Future.