Bank Jakarta Ready to Support Pelita Jaya Jakarta in Navigating the 2026 Basketball Competition Season

Jakarta – As a form of commitment to supporting the progress of national sports as well as expanding financial literacy in the basketball sports ecosystem, especially among the younger generation, Bank Jakarta has established a synergy with the Pelita Jaya Jakarta Basketball Team to compete in the 2026 Indonesian Basketball League (IBL) competition season, which was symbolically announced in Jakarta (12/02).

The announcement of Bank Jakarta's collaboration with Pelita Jaya was attended by the Special Staff of the Governor of DKI Jakarta, Chair of Youth and Sports, Dicky Budi Ramadhan, Commissioner of Pelita Jaya, Aninditha Anestya Bakrie, President of Pelita Jaya, Andiko Ardi Purnomo and Director of Compliance at Bank Jakarta, Ateng Rivai.

Special staff to the Governor of DKI Jakarta for Youth and Sports, Dicky Budi Ramadhan, in his speech said that this collaboration was a concrete form of regional government support for the development of sports in Jakarta. "This collaboration is a concrete manifestation that Bank Jakarta must be present in every element of city development, including sports. The Governor of DKI Jakarta has great attention to the sports sector because sports can unite citizens, build a spirit of togetherness, and strengthen Jakarta's identity as an advanced and competitive city," said Dicky.

In line with this, the Director of Compliance at Bank Jakarta, Ateng Rivai, in his speech said that Bank Jakarta's support for Pelita Jaya Jakarta was a continuation and expansion of the company's commitment to supporting sports as part of the city's ecosystem, after previously collaborating with Persija Jakarta.

"Bank Jakarta wants to continue to be closer to the community that supports mass sports, who have high enthusiasm, loyalty and pride in their proud clubs. Through this support, we emphasize Bank Jakarta's role as a strategic partner that contributes to sports development, coaching the younger generation, as well as increasing literacy and financial inclusion in the basketball community, as well as expanding the reach of brand engagement to the basketball community and dynamic urban communities," explained Ateng.

On the same occasion, the President of Pelita Jaya, Andiko Ardi Purnomo, welcomed the synergy with Bank Jakarta, which had previously collaborated with Jakarta's proud clubs such as Persija.

According to him, Jakarta is lucky to have a Governor who pays great attention to sports, so the momentum for this collaboration is very appropriate.

"We express our gratitude for Bank Jakarta's commitment and participation with Pelita Jaya. We are optimistic that this collaboration will further strengthen the team's achievements and positive contributions to society," said Andiko.

The scope of synergy in the form of sponsorship includes Bank Jakarta brand exposure on various official team attributes and promotional materials, branding activation at Pelita Jaya home matches throughout the competition season, digital content collaboration, as well as implementing engagement programs with the community. Apart from that, this sponsorship support also opens up opportunities for collaboration in strengthening the club's business ecosystem, including providing banking services to support team operations and developing sustainable youth athlete development programs.

Bank Jakarta Corporate Secretary, Arie Rinaldi added that this collaboration is also part of the communication strategy and strengthening the company's image amidst the transformation and development of the Bank Jakarta brand.

"Through this synergy, Bank Jakarta not only provides brand exposure, but also builds more inclusive and relevant interactions with the sports community. The momentum of the IBL 2026 competition is the right platform to introduce Bank Jakarta's various service innovations and programs to the young generation segment who is active, dynamic and adaptive to digital developments," said Arie.

Through this collaboration, Bank Jakarta emphasizes its commitment to continue supporting various initiatives that encourage achievement, pride and growth of the City of Jakarta, including in the sports sector. The synergy between Bank Jakarta and Pelita Jaya is expected to be able to create sustainable added value for both companies, make a real contribution to the growth of the national basketball sports ecosystem, while strengthening Jakarta's position as an active and competitive global city.